An SEO-Friendly URL integrates the item name into the page URL.
For instance, without using an SEO-Friendly URL, a product with the name Blue Suede Shoes and with SID number 12 might result in a product page with the URL:
www.example-store.com/product.php?id=12
But when the SEO-Friendly URL option is enabled for that product, the product page might instead have the following URL:
www.example-store.com/blue-suede-shoes-p12.php
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